Mpanga, Cynthia2026-07-312026-07-312026-04-01Mpanga, C. (2026). Personal branding: perception is currency. Daily Monitor.https://bdears.busitema.ac.ug/handle/123456789/8458Newspaper ArticleThere is still a quiet resistance among many senior leaders when it comes to showing up online and for good reason we all know putting yourself out there is often times challenging because truth be told, media is a double-edged sword-"You live with it and can easily die by it".enArticle